Get Your Book In The News
Introducing the only resource that shows you, step-by-step, how to create your most important book promotion tool.
This 50-page e-book eliminates all of the guesswork involved in press release writing. You’ll learn how to tell the world that your book is now available for purchase – and why they will want to buy it.
It covers three key book announcement press release topics:
1. What it is, how it’s used, and who uses it
If you don’t understand how a press release can contribute to your book’s success, you won’t know how to write it. This book gives you nine ways to use a book announcement press release to generate attention. Do you want to overlook any of them – and risk losing priceless exposure?
2. What it looks like and how to write it
How do you distill a few hundred manuscript pages into a one-page press release? You know it isn’t easy…unless you’ve got a blueprint to follow. I give you the blueprint. Plus the required format. And more.
3. How to distribute it
How do you get your press release out there? Should you pay for a service or create your own media list – and what resources do you use for either option? Learn how to do this – and how to follow up, too.
Here’s what’s in the book:
- Information on who you should send your press release to and how they will use it to draw attention to your book (hint: It’s not just book reviewers)
- 9 ways you can use your press release to get publicity, attract book buyers to your website, or secure speaking engagements
- A detailed, step-by-step process for writing your press release
- Your very own fill-in-the-blanks template
- Specifics on who to send your press release to – and when
- The 11 common mistakes (and how to avoid them)
- Formatting instructions
- SEO (search engine optimization) tips
- Specifics on how to send it – and how to follow up
- A press release makeover with important lessons
- A list of press release distribution services and other important resources
- My secrets from 20+ years of writing hundreds of press releases that have successfully launched countless books and other products
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